Get Your Warehouse in Shape for Black Friday: All the Tips and Tricks you need

Get Your Warehouse in Shape for Black Friday: All the Tips and Tricks you need

It’s truly the best time of the year. From hearty, wholesome feasts on Thanksgiving to Christmas cheer that fills you with a certain warmth even in December; everything that takes place during the holiday season is nothing short of inexplicable magic. 

And if you are anything like us, then you probably feel the same way about Black Friday. In fact, let’s be real – the holiday season simply wouldn’t be what it is without Black Friday. 

Customers wait for Black Friday to roll around all year long, so obviously when it finally comes by, they are unlikely to be able to contain themselves. As a business, this is great because of the increased sales. Of course. However, the sheer volume of orders any business is likely to receive during the Black Friday time of the year will put a strain on their operations, and require them to put their best foot forward if they plan on tackling the peak season sales head-on. 

This is especially true in regards to the preparation of your warehouse. If you don’t take extra care to prepare your warehouse for the peak season, you are putting your business in a less than desirable position. 

The good news? We’ve got you. 

In this blog, we discuss the best tips to get your warehouse in shape for Black Friday; so keep reading and find out how to flourish as a business this holiday season!


  • Black Friday…What is it?
  • Why is Black Friday Important to Retailers?
  • 5 Tips to Get Your Warehouse in Shape for Black Friday
  • Conclusion

Black Friday… What is It?

Instead of jumping straight into tips and tricks to conquer Black Friday, why don’t we digress a bit and look at what exactly Black Friday is and why it is important for you and your business. 

Basically, Black Friday is the day following the Thanksgiving Day holiday, which is on the last Thursday in November.. In the United States and increasingly in other countries all over the world, Black Friday is the biggest retail day of the year. 

It commemorates the start of the holiday shopping season, and is a treat for businesses and customers alike. Following Black Friday, we also have Cyber Monday, which is centred around online shopping but is more or less considered to be an extension of Black Friday. 

Why is Black Friday Important to Retailers?

If you were not able to guess by now, Black Friday brings in an absolutely insane amount of sales for businesses. This has been true for decades, but has become even more monumental in light of online shopping and eCommerce in the present day.. The in-store deals that, back in the day, prompted shoppers to wait in long queues for hours upon hours can now be accessed easily within the comforts of their homes, which means that there is even more retail activity happening on Black Friday. 

For businesses, this means there is an opportunity to attract new clients, entice old ones, and overall hit their annual sales targets; maybe even exceed them!

However, this is only possible if you take the right steps and optimise all your business operations for Black Friday, most importantly your warehouse.


5 Tips to Get Your Warehouse in Shape for Black Friday

And now, let’s get right down to the tips you need to make sure that you are well-prepared for the Black Friday season! 

1) Assess your warehouse layout.

When it comes to warehouse management, all good things start with an assessment. When you are preparing your warehouse for the peak season, this becomes even more important. You must understand the starting position of your warehouse, so that you can make changes that support your operations for Black Friday. 

It will take some time to do this. Ideally, you should begin by examining your warehouse. Take a look at all the areas within the complex and see if the design as well as the organisation of all the assets is well-aligned with your goals of being productive and efficient for Black Friday. You can do this by analysing whether or not the layout can take an increase in inventory.

This brings us to the second part: you need to ask yourself whether your inventory placement needs to be changed. Can it handle the stock you get during peak season? Is it easily accessible? Can it be conveniently navigated by pickers? If the answer to all of these questions is yes, then your inventory and storage is in the right shape for Black Friday. 

And at the end, just make sure that there is enough and adequate space for walkthroughs. No matter how crowded your warehouse is with your stock, there should always be pathways that make it possible for your team to do their job with easy flow and movement. 

2) Gauge how much inventory you will need.

Look, we hate calculations, numericals, and guesswork as much as the next person, but it plays a huge part in preparing your warehouse for Black Friday. This is because in order to ensure that your warehouse operations can accommodate the predicted influx of orders, you need to have an idea of exactly how much stock you are going to need. This is because having an idea of the stock will allow you to free up an adequate amount of space. 

So, where do you begin when it comes to this? 

Start collaborating with your team! You can get some wonderful insights from your sales and marketing teams, which will give you an idea (or even accurate figures) on how much stock you will be dealing with. You can then start optimising your warehouse plan in accordance with this information and any relevant projections. Once you have a better overview of inventory levels, it becomes easier to make decisions that will improve the way your warehouse runs during peak season. 

3) Make necessary changes for storage capacity.

Once you have more information on storage capacity, you can start making space to better accommodate your stock for Black Friday. During this process, it is important to take into account the whole process. Each step within the process i.e. receiving, storing, picking, packing, and shipping out the products should be paid attention to, and your storage space should be optimised in regards to that. 

This is actually quite an important step, mainly because it is not uncommon for warehouses to run out of storage during the holiday season, especially as soon as Black Friday rolls around. Needless to say, if you run out of storage, you are essentially inviting chaos and trust us, that is the one thing you don’t want to entertain during peak times of the year! 

So, to make sure you aren’t succumbing to that fate, you have to go the extra mile to utilise each square inch within your compound. Some ways to ensure that this happens include using containers to compactly store unpackaged items and consolidating palettes to free up space as well as minimising the width of the aisles.

4) Repair faulty equipment and service the rest.

The last thing you want is for your equipment to give up on you during Black Friday sales. So, if you are planning to eradicate the risk of your equipment giving out on you during peak season, the best option is to run a maintenance check and repair any faulty equipment you may come across at least a month or two beforehand. 

In fact, a good thing might be to service all your equipment before Black Friday rolls around. This way, you can ensure that your equipment works seamlessly and can help you achieve the results that you are looking for. 

5) Use the right technology.

Unless you rely on the right technology, you cannot possibly expect to get your warehouse in shape for Black Friday. Gone are the days when you could set up manual processes and get the optimal results. The nature of commerce, warehousing, and fulfilment in today’s day and age requires you to employ the best of technology that can help you not only streamline and simplify, but also enhance your processes to a considerable extent. 

With the right technology, you add automation to your business which makes it possible for you to optimise your warehouse space perfectly in accordance with the needs of Black Friday. For example, Canary7’s warehouse management system can help you improve your warehouse management processes from start to finish and bring unparalleled efficiency and effectiveness to your business – just in time for the holiday season. 

The Final Takeaway

For many, Black Friday marks the beginning of a consumer’s paradise and for this reason, the stakes are high for businesses. However, if they crack the code and manage the order for Black Friday, they can confidently move forward knowing that they are pretty much sorted for the whole holiday season. And the best part? “Cracking the code” can be as simple as getting your warehouse in shape for Black Friday. 

The tips we have shared with you above paired with Canary7’s cutting-edge fulfilment and warehouse management solutions will enable you to navigate Black Friday sales swiftly, and emerge victorious by the time you close down for New Year’s. 

Best of luck! 

Namrata Chawla

Namrata Chawla


UPDATED ON: 7th Oct 2022

Namrata Chawla, a professional writer, crafts compelling weblog content on warehouse management, inventory control, logistics, and beyond. With a wealth of experience in this niche, she's dedicated to delivering unique, informative, and top-tier posts. Her commitment to exploration ensures fresh perspectives in each insightful blog post.

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